I created the Feet First campaign to sell the Escalante 4, Altra’s premium road running shoe, designed for billions of feet on the planet.
Out Of Home
With 26 bones to care for in each foot, my OOH copy emphasizes the benefits of choosing a shoe that improves foot health, reduces injury risk, and strengthens your foundation.
Brand Activation
Our self-affirmation cookies will give marathon runners the push they need to finish strong.
Organic Social
We’re gonna need a little help from our friends on X.
